So, this is kind of a big deal...at least for me. I've worked for small and large companies before, and even been an employee at the very beginning for some of them, but this is the first time I'm starting my own company with an idea whose seeds came from my brain. I'm lucky to have a great business partner and supportive friends and family, so the idea has morphed quite a bit over time and is better for having been put through many perspectives.
The overall concept is to help people develop a variety of skills to create balance and resilience in their lives, but to do this through fun and entertaining experiences. No one likes being preached or lectured at about their life choices...me included.
So, we're starting by developing a monthly subscription box service around these concepts. Each month will have a different theme that helps you understand and try an aspect of these principles. For example, our first month is a Scandinavian cultural concept called "hygge." It doesn't have a direct english translation, but is somewhat close to "coziness." These are the practices that help Scandinavians get through the long, dark winters while consistently being ranked the happiest populations in the world. I'm half Swedish, so I drew on my cultural heritage as the inspiration for this first box. The items in the box are meant to be used together to create a cohesive hygge experience, however, can certainly be used separately as well.
In months to come, we'll have other cultural and topical themes to the boxes, but they will all come back to cultivating skills to live a more deeply authentic life.
So, please come check us out at ensoma.cratejoy.com and learn more about who we are, what we're doing, and why. This is only the beginning for us...we have big ideas ahead and are excited to share them with you!
Now back to your regularly scheduled blog posts...
Be kind to yourself,
Aymii
p.s. Our box subscription makes a great holiday gift (for yourself or someone else)! Order by December 14th for delivery in time for the holidays.
For more information and inspiration, join our mailing list at ensomastudios.com. I promise...no spam!
